A unique range of marine electronic control devices, designed and manufactured in New Zealand.

Design Solutions were commissioned to design the total brand to reflect the quality and style of the products. The design needed to appeal to boat designers, builders and boat owners.

Business to business design and retail design in one brand.


One of New Zealand’s leading beverage producers, employing 100’s of staff from a variety of backgrounds.

Design Solutions were asked to create a series of staff communication material. We decided to print these staff booklets on waterproof plastic pages to reflect the labelling and bottling process, and ensuring the long-lasting quality of the Frucor brand and company ethics.


A unique, luxury, small cruise ship that accommodates only 20 passengers on cruises in the Hauraki Gulf over the New Zealand’s summer months or in Vanuatu over the winter.

At Design Solutions we provide a one stop shop for all IE’s marketing, print and communications material producing brochures, flyers, email PDF’s, image creation and visual asset management. We provide the design & production skills that Island Escape Cruises need, on demand and cost effective.


Erosion Control Ltd – experts in commercial erosion control and hydroseeding, launched a residential lawn and garden company, using the full skill set developed over years in the commercial environment.

Our brief was to produce a ‘home’ brand identity for a company that has specialised in large purely commercial projects for their full history.

We developed a cosy, feel good image of a ladybird on a bright sunflower, backed up by the two tone grass mow of a perfect lawn.

From the initial identity to print media, web and also the 30 second fully animated TVC, Lawn creations has a very successful, integrated brand for all their media requirements.


The worlds leading manufacturer of marine windlasses and accessories for vessels from dinghies to the very largest mega yachts and every size in between.

Design Solutions manages the brand, from visual asset management to creation of advertising, marketing and promotional material for Maxwell’s discerning worldwide market, ensuring brand guideline consistency while keeping the look and feel up-to-date.

Photography, art direction and diagram creation also ensure the brand integrity around the globe.


NZBCSD is a business leadership group that promotes sustainable development and eco-efficiency in a profitable commercial environment.

Thrown into a project at the 11th hour, Design Solutions stepped up, designing and producing a report to a very tight deadline. We used up all our favours, pulled strings and dived right in, all hands to the pumps! Our team worked wonders and delivered the report on time. Design Solutions and NZBCSD have been working together to create outstanding reports and brochures ever since.


If you have a life insurance policy or a KiwiSaver account then there is a more than 80% chance it is managed by a Financial Services Council member.

Design Solutions create financial/information based media material, making an otherwise dry subject easier to swallow.

© Graham O'Neill Design Solutions